Directional Signage

Why Use Directional Signage?

Directional signs and wayfinding language are hugely effective ways to attract attention and draw potential customers into your store. Many businesses use directional signage to expand awareness of their brand and draw a crowd — not just from the storefront, but the streets. How can wayfinding and directional signs help your business?

  • Point guests in the right direction: Unless your customers are already committed to your brand, they won’t search high and low for long before giving up on finding your store. Directional signage provides a clear guide, pointing customers toward the parking lot, entrance, hallway or even the employees they need. Eliminate the guesswork by helping your customers navigate a new space.
  • Welcome your customers: Strategically placed directional signage brings the guest into your space in a friendly manner. They will feel welcomed and assured they’re in the right place. Event spaces hosting a large number of guests will find this feature particularly helpful, as they may not have enough staff to personally greet each guest as they arrive.
  • Reassure guests with instant feedback: Don’t leave your guests wondering if they’re in the right place or where to go next. Wayfinding signage reassures guests that they’re parked in the right place and can confidently start tasting the refreshments. Leave a lasting positive impression by eliminating your guest’s questions before they even come up.
  • Strengthen your brand: Expand your name and brand recognition by strategically placing directional signs in visible areas, not just inside your space but in the building, street or perhaps even further out. Permanent signs keep your brand visible long-term while you can swap out temporary signage to promote the latest products or deals.

SpeedPro Chicago

Throughout Chicago, business owners want to gain the attention of potential customers. This busy town has many companies in a range of industries, and setting yourself apart from the competition can prove challenging. What can you do to garner people’s attention and show them the value and precision you bring to your field? Deploying large-format printing solutions that tell your story can make a difference.

Discover Outstanding Large-Format Printing in Chicago

Great marketing draws attention and doesn’t let it go. Have you ever seen vans with full, partial or decal vehicle wraps driving around Chicago? You probably watched them go in and out of traffic for as long as you could see them. These are the type of bold, memorable graphics we can help you create.

As the country’s leading large-format printer, SpeedPro has earned the trust of clients who appreciate our thorough approach to every job. We want to help you reach your goals through a true partnership. You can trust us to listen to everything you have to say about our design efforts, and we’ll make adjustments based on your opinions. We treat you and your opinions with respect.

Arrange a Consultation With SpeedPro Chicago

Are you ready to get the graphics you need to take your business to the next level? We want to bring your message to life through one of our many graphic capabilities. Our well-made graphics bring new energy to your business’s marketing efforts and get you excited about what you have to offer potential customers.

Get in touch today to schedule an appointment or request a quote for your Chicago-area business. We look forward to helping you.

SpeedPro Chicago

Studio Owner

Leslee Kollins

Studio Hours