Share Your Vision Using Wall MuralsJUNE 15, 2020| SpeedPro Dayton
USE A WALL MURAL TO REFLECT YOUR BRAND
Walls have long been used as a canvas to tell stories. Going back as far as ancient times, walls were etched with stone to tell stories, but lucky for us we can now use powerful printers with eye catching graphics to easily communicate our stories. Even with the obvious advancements in technology, the concept behind telling a story has stayed the same and can be used to develop a deeper relationship with your customers. Let us help you communicate your mission, vision, and story to your customers.
HOW ARE MURALS CREATED?
Wall Murals are used as a form of marketing to show your customer what your company is all about. It is used to proudly show your brand; including your mission, vision, and story. A good mural is visually appealing, grabs attention, and concisely communicates your story.
Wall murals are typically created from adhesive backed printed vinyl, so they are stick-on wall murals, which allows them to be removable wall murals if needed. They can include elements of 3 dimensional signage as well and are spread across a wall, like a wall mural wallpaper.
TELLING YOUR STORY
When considering a wall mural, you want to make sure that you are choosing graphics and text that mean a lot to you. They should contain words and images that show your customer what your brand is all about.
Telling a story of who you are is an important piece in building a brand to your customers. Fortunately, telling this story doesn’t have to be difficult and we’re here to help.
1. TELL YOUR STORY
An obviously important piece of telling a story to your customers is going to be what it is that you do. You want your customers to know what you do and how you do it. Start thinking about what makes the product or service you offer different from your competitors and how you can visually represent this.
Similar to showing what you do, showing the history of your company can go a long way in telling a story to your customer. A long history of the company is an easy way to show your expertise, but is not the only way to show your expertise and passion. If your company does not have a long history it can still be important to explain why and how you started your company. Your company’s origins can be an easy way to explain your passion for the product or service, and showing your passion will go a long way in sharing your story with customers.
2. MISSION AND VISION
Business advisors have long advised that companies have a strong mission and vision statement. A mission and vision statement can serve as the backbone for how an entire company operates, from company culture to day to day operations. Why would you not want to share this important piece of who you are with your customers? Sharing your mission and vision gives your customers a glimpse into how you operate and if you couple that with strong imagery, you can easily tell your story to your customer.
3. EMPLOYEE ENGAGEMENT
You can use your mural to showcase your employees and their achievements. Employee morale and culture is an integral part of any business, and wall murals can serve to strengthen the culture and improve morale. Whether it be showcasing your employees achievements or letting them express what the company means to them, an employee centered mural can tell a story to both employees and customers of your company culture.
LET US HELP TELL YOUR STORY
SpeedPro Dayton has a wealth of experience in helping our clients tell their stories. Let us help you design and produce a wall mural that will engage your customers and employees.Back to Blog