{"id":1375,"date":"2017-02-03T15:24:15","date_gmt":"2017-02-03T15:24:15","guid":{"rendered":"https:\/\/www.speedpro.com\/east-bay\/?p=1375"},"modified":"2026-03-12T09:12:49","modified_gmt":"2026-03-12T09:12:49","slug":"standing-out-at-a-tradeshow","status":"publish","type":"post","link":"https:\/\/www.speedpro.com\/east-bay\/standing-out-at-a-tradeshow\/","title":{"rendered":"Standing Out at a Tradeshow"},"content":{"rendered":"<p>Tradeshow season is upon us\u00a0which means bring out the retractables, brochures, and swag. \u00a0But if everyone has the same idea, how are you going to stand out? \u00a0Well, here are a few ideas.<\/p>\n<p><!--more--><\/p>\n<p><strong>Attract attention with a back wall<\/strong><\/p>\n<p>Anyone can set up a booth with a table and a table cover but if you want to really leave an impression, then invest in a great display. \u00a0This back wall for\u00a0Juvo is sure to attract people to their booth and raise questions. \u00a0It has color, quality, and\u00a0a great\u00a0image. \u00a0You don&#8217;t want to overwhelm your audience with words. \u00a0Keep it concise and let them come to you to get the information that they&#8217;re looking for.<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-1779\" src=\"https:\/\/i0.wp.com\/www.speedpro.com\/east-bay\/wp-content\/uploads\/sites\/2\/2018\/09\/JUVO-tradeshow-set-up.jpg?resize=300%2C189&#038;ssl=1\" alt=\"Banner displayed on the floor \" width=\"300\" height=\"189\" srcset=\"https:\/\/i0.wp.com\/www.speedpro.com\/east-bay\/wp-content\/uploads\/sites\/2\/2018\/09\/JUVO-tradeshow-set-up.jpg?resize=300%2C189&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.speedpro.com\/east-bay\/wp-content\/uploads\/sites\/2\/2018\/09\/JUVO-tradeshow-set-up.jpg?resize=768%2C485&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.speedpro.com\/east-bay\/wp-content\/uploads\/sites\/2\/2018\/09\/JUVO-tradeshow-set-up.jpg?resize=1024%2C646&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.speedpro.com\/east-bay\/wp-content\/uploads\/sites\/2\/2018\/09\/JUVO-tradeshow-set-up.jpg?resize=277%2C175&amp;ssl=1 277w, https:\/\/i0.wp.com\/www.speedpro.com\/east-bay\/wp-content\/uploads\/sites\/2\/2018\/09\/JUVO-tradeshow-set-up.jpg?w=1800&amp;ssl=1 1800w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p><strong>Give more visuals<\/strong><\/p>\n<p>This is where your retractable banner stands come in. \u00a0These are affordable and easy solutions to dress up your booth. \u00a0The retractables should have a little more information than your back wall but you still want to keep it very brief and to the point. \u00a0Overwhelming the passerby will keep them doing exactly that&#8230;passing by. \u00a0If your logo and color scheme doesn&#8217;t allow for much variety, then use images to make up for it.<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-3050\" src=\"https:\/\/i0.wp.com\/www.speedpro.com\/east-bay\/wp-content\/uploads\/sites\/2\/2017\/02\/Juvo.jpg?resize=300%2C142&#038;ssl=1\" alt=\"\" width=\"300\" height=\"142\" srcset=\"https:\/\/i0.wp.com\/www.speedpro.com\/east-bay\/wp-content\/uploads\/sites\/2\/2017\/02\/Juvo.jpg?resize=300%2C142&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.speedpro.com\/east-bay\/wp-content\/uploads\/sites\/2\/2017\/02\/Juvo.jpg?resize=768%2C363&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.speedpro.com\/east-bay\/wp-content\/uploads\/sites\/2\/2017\/02\/Juvo.jpg?w=800&amp;ssl=1 800w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p><strong>Add the accessories<\/strong><\/p>\n<p>The accessories to your booth are the things like your table throw, brochures, and other swag. \u00a0These are the add-ons that bring everything together. \u00a0When it comes to your brochure, this is where you can put as much information as you want. \u00a0If you&#8217;ve gotten them to come this close to your booth, then obviously they&#8217;re interested in what you have to offer and are more open to the information. \u00a0Your swag is also very important to pay attention to when it comes to the detail. \u00a0These <a href=\"http:\/\/blog.anythingdisplay.com\/get-the-marketing-and-promotional-advantage-you-need-at-a-tradeshow\/\">promotional items <\/a>are the things that most often get thrown out or forgotten about. \u00a0Your goal typically is to stand out so that they&#8217;ll remember you, so don&#8217;t give a pen that&#8217;ll end up lost or a frisbee that no one will use! \u00a0Give them something useful that they&#8217;ll use daily like a USB drive or a charging device with your logo on it.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tradeshow season is upon us\u00a0which means bring out the retractables, brochures, and swag. \u00a0But if everyone has the same idea, how are you going to stand out? \u00a0Well, here are a few ideas.<\/p>\n","protected":false},"author":136,"featured_media":580,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[16],"tags":[46,30,29,47,26,27],"class_list":["post-1375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-event-tradeshow-graphics","tag-banners","tag-directional-signs","tag-signs","tag-table-covers","tag-tradeshow-displays","tag-tradeshow-signs"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Stand Out at a SF Bay Area Trade Show | SpeedPro East Bay<\/title>\n<meta name=\"description\" content=\"Trade shows are crowded \u2014 standing out is everything. 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