Great. Big. Vinyl Floor Graphics.
Why Invest in Floor Graphics? ○ The Floor Graphics Process ○ Benefits of Printing with SpeedPro
Why Invest in Floor Graphics?
Support Your Brand
Unless given a reason, most people don’t look at the floor they’re walking on. So, give them a reason! Open floorspace and walkways represent a sorely untapped platform for brand opportunities. Some businesses use elevator floors to dazzle or wow their patrons; others creatively use staircases for their designs. Custom floor graphics let you add a personal and professional stamp throughout your environment, customizing your surroundings and delighting both new and existing customers.
Your branding can be wrapped into any floor graphic; the branding doesn’t have to be obvious. For instance, if you want your business atmosphere is playfull, consider a floor graphic right by your door that looks as if someone entering might fall down a waterfall. Or, if your business model is shoe centered, maybe you’d design a footprint walkway leading to your deals rack. And of course, sports teams utilize floor graphics to mark home court. The opportunities are limitless.
Create an Inviting Space
Vinyl floor graphics add an element of fun, depending on how you choose to use them. As mentioned above, optical illusion floor graphics grab your customers’ attention as well as give them an experience they probably won’t forget for a while. Other floor graphics include directional signage that subconsiously guide customers where you want them to go.
Floor graphics are often used for weddings and other events. There’s nothing like dancing atop a huge monogram with the bride and groom’s initials.
Regardless of how you use your floor graphics, your business will stand out in the minds of all who experience the graphics.
Motivate Your Employees
Boring work environments can cause employees to feel disengaged at work, and disengagement is the enemy of productivity. Art in the workplace is known to boost employees’ productivity. Multiple studies show that the aesthetic of an employee’s work environment has a direct impact on the way they feel and perform at work.
Mounted graphics are a great way to add to the corporate aesthetic. You can stack substrates to create a unique display, change out image prints based on the season, create a map print and put pushpins where company clients are, etc. By using customizable graphics, you can create unique artwork that reflects your company’s culture and motivates your employees.
The SpeedPro Floor Graphic Process
We follow a tried and true process to make sure you get the most out of your SpeedPro Greenville experience.
Understand Your Goals
First, we talk with you and gather information about your brand, you and your goals for the vinyl floor graphics. We’ll ask questions about the purpose of graphics, what type of floor they will be installed on and what kind of graphics will be printed. By gathering more information, we’re able to provide better recommendations and a more accurate estimate for the project.
Project Proofing & Estimating
If your project requires us to install, we may request to see and possibly measure the space you plan to cover. While seeing the area and taking measurements aren’t necessary for a ballpark estimate, we’re able to give you a more accurate number up front and provide a better mockup if we’re able to take a look at it and take photos. Seeing your space can also help us make better recommendations for tying your graphics to your brand and the existing atmosphere.
Once we have an idea of sizing, we mockup your design on our 2D template. The mockup process gives you an idea of what the finished product will look like, and this is the time to make any sizing or proofreading adjustments. When you’re happy with the way your design looks on the template, we’ll give you a final proof and quote for your floor decals.
Production & Installation
After you give the green light, we begin production and schedule the installation. Once in the production phase, the artwork from your proof is converted into printable files and sent to the printer. After printing, we laminate. Our laminator uses pressure to bond the vinyl and laminate together, protecting the printed design. After lamination, your graphic moves to the trim pile for finishing. Finishing includes removing the excess vinyl from around your custom prints.
When your install date comes, we hand the material to our installers and let them work their magic. If you choose to install the graphics yourself, we’ll gladly hand the prints over to you.
The Finished Product
The next time you walk into your building, your floors will look totally different. We’ll look over the floor graphics with you and make sure you’re 100% satisfied with the finished product. After that, your graphics are yours to enjoy.
Benefits of Floor Wrapping
with SpeedPro Greenville
Our goal is to help your brand stand out. Just think of us as an extension of your marketing team. We ask questions to make sure you receive the best solution to help you reach your marketing goals. Your satisfaction with the finished product means a great deal to us. One of our mottos is “measure twice, cut once,” so don’t be surprised if we ask you to bring your vehicle by to make sure we have all measurements needed to ensure the best result.
It’s hard to say how long floor graphics will last. Floor vinyl durability depends on the amount of foot traffic the area receives. The vinyl has a strong, adhesive backer, which allows the graphic to stay in one place as people walk over it each day. We have a non-slip vinyl option that has more grip to keep walkers from slipping. We also produce outdoor floor graphics for your sidewalks.
We are first and foremost large format printers, but we offer turnkey solutions for our clients. Installation is included in our quotes and design can be added if requested. All floor graphics are custom printed. In other words, you’ll be priced the same for polka dots and a full landscape scene, as long as the print is the same size. We can digitally print and custom cut any size you need, and no project is too big!
Ideas For Floor Graphics
Floor graphics are one of the most versatile advertising tools available. If you need a bit of design inspiration, consider the following:
- Special event advertising
- Safety decals
- Inspirational messaging
- Welcome messages
- Displays for trade shows and conferences
- Social distancing graphics
- Branding images
Your floors are blank canvases, ready to help you brand, market or direct. The design options are limitless. No job is too big for us to print.