Smart signage

Smart <span>signage</span>

What is NFC?

NFC is a form of RFID (Radio Frequency Identification) that combines digital technology and print to educate, influence and inform your audience. Two objects that contain NFC tags can communicate with each other. Most modern smartphones are NFC equipped so any kind of sign, decal, wall mural, or display can have a small NFC chip installed to communicate digitally with your audience.

What’s the difference between RFID and NFC?

NFC is a subset of RFID as are both Bluetooth and WIFI technology. Currently, RFID is primarily used by retailers and manufacturers to track inventory. In contrast, NFC is used largely to add digital experiences for consumers. For example, the security stations exit at mall retail stores use RFID tags to know when active RFID chips leave the premises. Or, when you pay to have your pet tagged that is an RFID transmitter implanted into them. RFID can read 50-feet for handheld or 100-feet for fixed infrastructure readers. Even without an active internet connection or WIFI, NFC information exchanges can still take place when the device comes within 5 cm. of an NFC enabled sign. This is why NFC technology is used in the keycards you receive at your hotel. RFID tags are small, flexible and can take many forms which is a great solution for inventory tracking and tracing purposes.

Apple pay, Google pay, Android Pay, and Samsung pay also use NFC payment technology. NFC authentication helps protect brands from sales loss to confirm that examples of the product in the wild were acquired legitimately. With NFC, brands can link relevant information directly into the product itself.  NFC becomes part of the product after the sale in the post-purchase experience. Basically, a smart sticker with NFC technology communicates with the customer’s phone to deliver information, delivering short-range information. NFC chips are already in most credit cards and in the batteries of smartphones.

Touchless Menu sign
Touchless Menu sign

InfoLnkX: SpeedPro’s Unique Smart Signage Solution

InfoLnkX by SpeedPro applies NFC technology to large-format printing applications including signs, banners, acrylic decals, and more to integrate real life interactions with an online customer experience. InfoLnkX is a touchless technology that delivers information directly to a user’s smartphone when they hold the phone near an NFC chip. As opposed to QR codes that require an open app or camera function, NFC chips generally do not require an app install on a current-generation device. SpeedPro installed InfoLnkX NFC tags in large-format print applications direct users to website links and digital content including app downloads, video, audio, and AR content.  We have seen great success rolling out this technology to restaurants during the COVID-19  pandemic, as restraunts use this as a way to providing touchless and paperless menus. Retail locations, museums and other public attractions also use the technology to relay information to customers and visitors in a touchless, personalized experience.

The future of touchless smart signage is here today. SpeedPro can accommodate any scale of QR code printing or NFC implementation to any size printing application. Our nation-wide network of print shops is eager to work with you to provide touchless technology that takes your message to the next level. Augment your personal reality today by speaking with our professional staff for answers to any questions you may have.

SpeedPro Palmetto SC

Close to the historic town of Charleston sits SpeedPro Palmetto. Hot, humid summers and mild winters means plenty of business opportunities for the ambitious entrepreneur. In order to stand out, though, it requires creative marketing in today’s modern society.

That’s where large format printing comes into play. SpeedPro Palmetto is the leading sign company in the region and your partner in helping you design and strategically place the best indoor and outdoor signage that grabs attention.

 

It’s About Brand Awareness

Never underestimate the impact that your company’s logo, phone number, and even web address can have among your target audience. Yet, if your target market never sees it or barely pays attention, those marketing dollars could be wasted.

At SpeedPro Palmetto, we provide numerous options to get your message out in the most creative, eye-catching way using:

  • Wall Murals
  • Vehicle wraps
  • Banners
  • Trade show displays
  • Window graphics
  • Floor Graphics
  • And more

 

Only the Best Quality

When you rely on SpeedPro Palmetto, you get the highest quality products, services, and creativity. Our team is seasoned in helping businesses just like yours excel. We also deliver:

  • The fastest service around.
  • Unmatched quality, including precise measurements for every detail.
  • Exceptional communication to keep you in the loop.

 

Depend on a Leader

Contact SpeedPro Palmetto to get a quote and find out how affordable large-format printing can be. Serving Charleston, Mount Pleasant, West Ashley, North Charleston and Summerville.

    I would like to receive emails from SpeedPro Imaging.

    SpeedPro Palmetto

    Studio Owner

    Randy Singelyn

    Hours

    Scroltop