Packaging & Prototyping

Packaging & <span>Prototyping</span>

What is a packaging prototype?

A packaging prototype is a mock-up, or preliminary example of what your fully printed graphical package will look like before mass production. It is often made by hand or assembled by specialized prototyping machines. A packaging prototype represents a unit of packaging without the expense of mass production and gives you the opportunity to request changes in the design. 

It is important to differentiate Packaging Prototypes from proofs, as proofs are the final step before signing off and giving permission to go into full production. And from samples which are examples of the mass-produced packaging after production has begun. Prototyping is an important part of the package designing process. Prototypes can be created for a wide variety of reasons. Packaging prototypes are useful for presentation purposes, use by your marketing team, displays at a trade show exhibit, they can be used to confirm the structural integrity of a design, or to show retail buyers so they can decide if they want to make an order. You can also choose to make multiple prototypes to help make your decision on which is most visually appealing and likely to appeal to your customers.

SpeedPro is able to work with your company’s supplier or packaging manufacturer to ensure that any packaging prototypes you need to make for whatever purpose have the best-printed designs possible. SpeedPro wants to help your company create custom product packaging consistent with corporate branding and appealing to customers. SpeedPro takes an individualized approach to learning about your product and helping you produce custom packaging specially designed to show off your product in the best possible light as well as protect your product from being damaged or being tampered with during shipping or on the store shelf.

Packaging prototypes can be made to order in several different materials; popular choices are paperboard boxes, corrugated cardboard rigid boxes, or folding cartons. If you want to go with heavier material than corrugated cardboard, corrugated plastics such as the coroplasts often used in sign materials can also be used. Corrugated materials are made of a liner material that has been folded and effectively sandwiched between two flat layers. This creates an inner layer of furrows and ridges which reinforce and strengthen the material. This type of package is generally well protected from crushing and thus coroplasts are often used for packaging foods such as fruits and vegetables from farmers. Many types of storage containers and packages are designed for transporting items and are often made of coroplast. For example, USPS mail carriers often carry coroplast boxes full of packages and mail.

SpeedPro custom printed box
Roast House coffee bag recycling station

Small run packaging graphic design

If you would like more than one prototype, SpeedPro can also do small run packaging graphic design. Test runs are typically a necessary part of finding the best possible packaging for your product. By producing a small run of custom packaging for perhaps a limited release, you have the opportunity to see how buyers interact with your product. You may choose to survey the customer to see what they think and based on interactions you can find out how well the packaging protects the product during transport.

SpeedPro understands the many benefits of short-run packaging and will help you produce these short runs on request. Once you see how the packaging performs, you can refine your design as needed. Once you’ve confirmed your design decisions you can mass-produce the packaging confident that it is practically perfect in every way.

Always remember that the package your product comes in is an important part of your brand and image. The exterior package is what the majority of the general populace sees but only a confirmed customer gets to look inside and use the product.

Partner with SpeedPro Piscataway for all of your large-format printing needs.

Ready to refresh your marketing and update your company image? When you’re ready to rise above the crowd, SpeedPro Piscataway will be there to give you a boost. We want to help you tackle your biggest marketing challenges and transform them into simple, powerful solutions. Your brand imagery helps build your customers first impression and with our large format printing, we make sure you’re hitting the right audience with the right message at the right time. 

As a leader in the large format printing industry, we know the importance of individualized service. Our team of dedicated professionals has over 30 years of experience helping customers like you achieve their specific marketing goals.

 

Branding that packs a punch

SpeedPro Piscataway’s primary goal is to make your business pop. We want you to stand out from the competition, rise above the pack and achieve your business growth goals. 

We know how important branding is in this business growth equation. Your branding is the first impression you’ll make on prospective customers and it’s the best way to leave a lasting impression. At SpeedPro Piscataway, we specialize in crafting messages that are eye-catching, relevant and compelling. We’ll remind your audience exactly what you have to offer and why they chose your business instead of your competitors. 

Contact us today for a consultation and quote!

 

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    SpeedPro Piscataway

    Studio Owner

    Pete Warn

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