Social distancing was unheard of just a few months ago. Now it’s something on everyone’s mind whenever they leave the house. With each business they enter, they have to be cautious of how close they are to strangers. Sometimes that’s easier said than done.
With social distancing signage, you can help your customers navigate this new way of things and improve your efforts toward a healthier business. Some types of signage you can use include wall signs, floor markers and window graphics. Let’s take a look at how you can use these signs for social distancing efforts.
Types of Social Distancing Signs
First, we need to take a look at the options. Below are some of the different types of signs you can use and how they contribute to social distancing.
1. Wall Graphics
One of the simplest but most effective ways to promote social distancing is to put signs or decals on the walls. Place them by the building entrance with reminders to stay 6 feet away from other customers and not to enter if you feel sick. It may be helpful to include reference items in your sign, like telling customers that 6 feet is about the same as two carts’ lengths.
In addition to putting these signs on the walls, you can also place them on countertops, the sides of fixtures and in aisles. You may want to remind people to stay behind any barriers you have in place at checkout or scatter your distancing reminders throughout different areas in the building.
Another use for wall graphics is one-way signs that you can place in aisles. When customers go down an aisle in both directions, they have to pass each other at some point, putting them in close contact. One-ways can keep passing to a minimum.
As more and more restaurants begin to reopen their dining rooms, they may be taking specific measures to support social distancing, such as limited seating, barriers between diners or sectioned-off areas at a bar. Including plenty of signage can help you communicate these changes to your customers.
2. Floor Graphics
Floor decals are highly adhesive graphics that stick to a variety of flooring materials. Currently, you’ll see floor decals in businesses across industries as they attempt to mark places for customers to stand. Consider the line in the grocery store, for instance. Marks on the floor tell people where to stand, so they stay 6 feet apart at all times.
These markings can take the shape of rectangular labels, X’s, circles, lines or any other shape that fits your needs. Some companies like to be straightforward, with a sign that says “Stand Here,” while others might use something like footprint shapes. If you want to get extra creative and use icons that pertain to your business or use it as an opportunity for branding, you can do that, too.
Social distancing floor graphics are excellent for lines, but you can also use them at counters, such as a meat service area, to keep customers at a safe distance while they order. Decals will also work outdoors, so if your business runs the risk of going over capacity, you can set up a line area outside.
3. Window Graphics
Using window graphics on a glass door to communicate your company’s requirements puts your message right in front of people as they enter the building. They serve as a reminder of social distancing requirements in a hard-to-miss location.
You might not think of using a-frames as a measure of social distancing, but they can serve as a more visible reminder in certain areas. Service counters, for instance, may benefit from physical barriers. They can also work as another, more visible form of markings if your customers seem resistant to floor decals.
Importance of Social Distancing
What is it that’s made social distancing such an essential part of our response to the coronavirus? It has to do with the way that this particular virus spreads.
The Centers for Disease Control and Prevention (CDC) has determined that COVID-19 primarily spreads through respiratory droplets that move from person to person when an infected person coughs, sneezes or talks. These droplets can then reach the noses and mouths of others, spreading the virus. It’s vital to recognize that even people without symptoms can have and spread COVID-19.
While COVID-19 can live on surfaces for a short time, the more prevalent method of spreading seems to be through close contact, which is why social distancing is so critical. By keeping people more than 6 feet apart, we minimize the chances of respiratory droplets moving in the air between them.
While masks are a great way to help limit the spread of germs — and required in some areas — they aren’t a replacement for social distancing. Customers and employees with masks must still abide by social distancing measures. Avoiding crowds isn’t easy, but we can try to manage the distance between individuals.
Since social distancing requires the work of everyone in the building, it’s critical to educate your customers on appropriate behavior and offer plenty of reminders. One of your goals should be to make it as easy as possible for customers to protect themselves and others.
Designing Social Distancing Graphics
When it’s time to create your social distancing graphics, you’ll have to keep a few things in mind, including:
- Visibility: If your signs are bright and bold, you can attract more attention and ensure they get read. Use signs that are easy to see and large enough to read from far away.
- Legibility: In the same vein, make sure your fonts are easy to read. Don’t use distracting fonts or complex imagery. While creativity is great, you need to ensure that this critical message gets across.
- Branding: If your brand’s image works with these rules, you may be able to incorporate branding in your social distancing signs. For instance, on a reminder sign, you may want to include a line about how your company cares and is taking the necessary steps to stay safe. Ask customers to help by maintaining 6 feet of distance between themselves and others. You can also use your logo and your signature colors, if applicable.
Many companies need social distancing signage quickly, so we’ve created some signs for you to use in your business.
Working With SpeedPro for Social Distancing Signage
SpeedPro is committed to improving safety and encouraging healthy habits wherever we can. We also want to help businesses small and large weather the impact of coronavirus. Our vast signage options allow us to do that, with signs that are eye-catching and can help remind your customers of the importance of social distancing.
Each of our nationwide studios uses high-quality materials and will work with you to find the best solutions. To learn more about working with SpeedPro to boost your social distancing graphics, find your nearest studio today.