Contour Cutting

Printing products that present excellent opportunities for contour cutting are widely used for numerous purposes by marketers and printed-product sellers. These include, but are not limited to:

  • Wall & door fabric
  • Seasonal decorations
  • Poster boards
  • Party props
  • Wind banner flags
  • Museum and gallery wall narrative
  • Sintra / PVC boards
  • Vehicle decals
  • Window clings
  • Self-adhesive removable vinyl

Contour cutting is when cutting plotter machines (like a vinyl cutter, for instance) uses an automated blade to follow a digitally predetermined path around the edge of your printed design, or in some other designated shape. That edge is known as the “contour line,” which is how the term contour cutting was coined. An easy-to-visualize example of this would be the sheet of stickers that you may have loved to play with as a child. The cutting blade slices through material like paper, vinyl, or mylar which is on a flat surface in a cutting plotter machine. Small cutting plotters, often also known as die-cut devices, recently have grown in popularity for scrapbooking, cardmaking and other craft uses for the creation of gifts, decals  and much more.

At SpeedPro of SF Peninsula, we can provide contour cutting services that accurately create a clean, crisp cut to your exact specifications. While traditional large format printing uses data from a single file, contour cutting requires 2 files: the artwork file and a special cutting file. While the art file provides the data for your design, the cutting file provides the data specific to the contour you want to cut, including the exact dimensions.

Your artwork file includes small black dots in non-printed areas that are evenly spaced. Called registration marks, they guide the cutting plotter’s blade and enable the precise cutting of your chosen material. Various printing companies will have different requirements for the size of these registration marks, but it is generally best to use one-quarter inch as the size guideline for them if you are unsure of a specific requirement.

Once you have added the registration marks into your art file, you need to create the second layer in the art file that will allow you to overlay the outlines in the cutting file. This will help you see how your cutting file aligns with your art file and detect any potential problems or mismatches between the two files.

Next, all text in the design needs to be converted to outlines to ensure there aren’t any missing fonts when the project goes into production. After this step, both files should be saved as high-quality PDFs

The cutting plotter will use the registration marks in the art file as well as the data in the digital cutting file which denotes the actual outline in order to accurately contour-cut your project. Using these two methods together allows for great precision in the cut.

Though there are a few steps, they are relatively simple. If you have any questions, our engineers are standing by to offer guidance as needed.

ZAXY dimensional letters
Barkely & Simmons sign

Types of Contour Cutting

The two primary contour cutting choices are known as “cut through” and “kiss cut.” The method you choose really depends on what kind of material, or medium, you want to contour cut.

Cut Through contour cutting: This is perhaps the most often-used method. “Cut through” refers to the blade slicing all the way through the medium, which leaves behind your desired custom-cut shape. “Cut through” is ideal for creating big cut-outs of images and shapes. You can think of movie theater standees as examples of “cut through” contour cutting.

Kiss Cut contour cutting: “Kiss cut” contour cutting takes advantage of the precision inherent in using an automated computer-based system. This method actually controls the depth of your requested contour cuts and is utilized to create those popular sticker sheets. The top sheet of sticky material is cut while leaving the liner material beneath it completely intact.

Contour Cutting vs. Die Cutting

It is important not to confuse contour cutting with die-cutting. The die-cut process involves creating custom metal dies, or cutting stamps made of metal, that are used to repeatedly press through the material and create your shaped product. The creation of the metal die itself has a cost all in its own, in extra time and money. This is above and beyond any setup required for contour cutting done with an automated cutter plotter machine using a digital source for your design. 

For projects that require only a handful to a few hundred products, this cost may not be worth it. However, die-cutting may be a process to consider if your project involves a very high volume of custom-cut items such as specialty boxing, pocket folders, unique packages and uniquely-shaped cardboard items.

For SpeedPro of SF Peninsula’s large format digital printing, a die is not required. Our flatbed cutting plotters can cut a wide variety of media for almost any type of project you can imagine and get you the great results you want.

Partner with SpeedPro of SF Peninsula for all of your large-format printing needs.

We are the Bay Area’s leader in visual marketing and signage. If you’re ready to build your brand in a big way, our graphic specialists are ready to partner with you. From large format banners, wall murals, trade show displays, and vehicle wraps that make one, or a whole fleet of vehicles stand out, our dedication to quality products, efficient service, and fast turnaround sets us apart from the competition. 

Consider your visual marketing challenges solved! After a quick consultation with one of our dedicated team members, we will find a solution that’s right for you and fits your specific business needs. 

Hands-on Marketing

SpeedPro of SF Peninsula is your back-pocket marketing expert. With more than 10 years of experience, our printing staff knows how to transform the most challenging of problems into incredible opportunities.

We’re committed to understanding you and your individual business needs and we’re not afraid to dive deep and produce BIG results. As the Bay Area’s leading large format print studio, we understand the importance of tailored marketing. Through our hands-on approach, we’ve helped countless company’s- big and small- share their unique brand voice. Check out our portfolio to see how SpeedPro of SF Peninsula can help your business shine. 

SpeedPro of SF Peninsula is proud to support communities between San Francisco and Silicon Valley. Our area of service includes, but is not limited to; San Mateo County, Santa Clara County, San Francisco County, Santa Cruz County, South San Francisco / Burlingame, Redwood City, Palo Alto, & Mountain View.

Contact us today to learn more about how SpeedPro of SF Peninsula’s visual marketing products can help transform your brand!

    SpeedPro of SF Peninsula

    Studio Owner

    Paul Reinhardt

    Studio Hours
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