{"id":563,"date":"2018-08-08T17:19:01","date_gmt":"2018-08-08T17:19:01","guid":{"rendered":"https:\/\/www.speedpro.com\/silver-spring\/?p=563"},"modified":"2020-09-02T20:05:05","modified_gmt":"2020-09-02T20:05:05","slug":"floor-graphics-catch-the-attention-of-your-businesses-foot-traffic","status":"publish","type":"post","link":"https:\/\/www.speedpro.com\/silver-spring\/floor-graphics-catch-the-attention-of-your-businesses-foot-traffic\/","title":{"rendered":"Floor Graphics: Catch The Attention Of Your Businesses Foot Traffic"},"content":{"rendered":"<p class=\"p1\"><span class=\"s1\">It\u2019s an all-too-familiar scene: someone walks hurriedly beside you on the sidewalk, staring at their phone; meanwhile, it\u2019s up to everyone else to dodge the haphazard, distracted walker to avoid a collision. The average American spends <a href=\"https:\/\/www.digitaltrends.com\/mobile\/informate-report-social-media-smartphone-use\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"s2\">nearly five hours a day looking down at his or her phone<\/span><\/a>, and the majority of this time is also spent doing other things \u2013 eating, walking and exercising. <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">While the phone-addicted multi-tasker may seem annoying to the average person, marketers are increasingly finding an opportunity to meet the downward gaze of these consumers. <a href=\"https:\/\/www.speedpro.com\/products-services\/floor-graphics\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"s2\">Floor decals and graphics<\/span><\/a> are not the newest marketing product on the market, but they\u2019re now more relevant than ever \u2013 especially as it\u2019s become standard for consumers\u2019 line of vision to be pointed directly at the floor. <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Here are some of the benefits of floor graphics, and why your business should invest in the cost-effective, impactful marketing tactic today: <\/span><\/p>\n<h4 class=\"p1\"><span class=\"s1\"><b>Your \u201cMedium\u201d is Already in Place<\/b><\/span><\/h4>\n<p class=\"p2\"><span class=\"s1\">As with storefront windows and walls, floor space is a free marketing platform. It\u2019s already in place, paid for and ready to be the canvas for your latest marketing campaign. Not only are floor decals cost-effective, considering you\u2019re using a resource you already own, they\u2019re also the perfect opportunity to maximize your space. <\/span><\/p>\n<p class=\"p2\"><span class=\"s1\">Instead of cluttering valuable wall space with posters, you\u2019re able to market to your consumers in an easy, non-intrusive way that also saves you space.<\/span><\/p>\n<h4 class=\"p2\"><b>Floor Decals are Easy, Flexible and Cost-Effective<\/b><\/h4>\n<p class=\"p2\"><span class=\"s1\">Floor graphics can be cut into almost any size or shape, making them incredibly versatile. You can also apply custom printed graphics to almost any surface \u2013 wood, tile, carpets and asphalt or concrete \u2013 so floor decal marketing works in any environment. Laminated with slip-resistant coating, floor graphics are a strong, risk-free, unobstructed marketing tool. In fact, a 2014 study from the International Journal of Business and Management Invention found that <a href=\"http:\/\/www.ijbmi.org\/papers\/Vol(3)1\/Version-3\/B0313011019.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"s2\">floor ads were directly linked to 30 percent of sales<\/span><\/a>.<\/span><\/p>\n<p class=\"p2\"><span class=\"s1\">Floor graphics are also inexpensive enough to use for short-term promotions, while being durable enough to use as long-term signage. Whatever your needs and environment, floor graphics and decals are an effective way to steer customer flow, support your theme, strengthen your brand affinity, and quite simply, grab the attention of smartphone-addicted shoe gazers.<\/span><\/p>\n<h4 class=\"p2\"><b>Floor Marketing is Creative and Unique<\/b><\/h4>\n<p class=\"p2\"><span class=\"s1\">Beyond aligning with consumers\u2019 tech habits, floor graphics are novel enough to make an impact on customers of all walks. Traditional run-of-the-mill marketing tactics have become easier for consumers to ignore. However, floor graphics cut through the clutter and grab your customers\u2019 attention right away. <\/span><\/p>\n<p class=\"p2\"><span class=\"s1\">Since they\u2019re still used sparingly by most businesses, floor graphics are a relatively novel marketing tactic \u2013 creating a more impactful, memorable impression on everyone who sees them.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Although retailers are some of the most avid floor graphics users, there are plenty of uses for businesses and events of all kinds. From wedding parties and museum exhibits to corporate office d\u00e9cor, there are many ways you can use floor decals to enhance brand awareness or simply add an interesting design component to your space. <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Our team at SpeedPro Silver Spring can create a customized floor graphics and decal solution for your business, providing you a unique, cost-effective marketing and branding opportunity. <a href=\"https:\/\/www.speedpro.com\/silver-spring\/request-consultation-quote\/\">Contact us here to receive more information or a quote.<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s an all-too-familiar scene: someone walks hurriedly beside you on the sidewalk, staring at their phone; meanwhile, it\u2019s up to everyone else to dodge the haphazard, distracted walker to avoid a collision. The average American spends nearly five hours a day looking down at his or her phone, and the majority of this time is [&hellip;]<\/p>\n","protected":false},"author":115,"featured_media":802,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[8,6,17,5,4,11,10],"tags":[],"class_list":["post-563","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branding","category-design","category-floor-graphics","category-office","category-printing","category-trade-show","category-trade-show-booth"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Floor Graphics: Catch The Attention Of Your Businesses Foot Traffic - SpeedPro Silver Spring<\/title>\n<meta name=\"description\" content=\"Floor graphics are a great way to attract attention to your business while also being a cost effective solution. 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