Smart signage

Smart <span>signage</span>

What is NFC?

NFC is a form of RFID (Radio Frequency Identification) that combines digital technology and print to educate, influence and inform your audience. Two objects that contain NFC tags can communicate with each other. Most modern smartphones are NFC equipped so any kind of sign, decal, wall mural, or display can have a small NFC chip installed to communicate digitally with your audience.

What’s the difference between RFID and NFC?

NFC is a subset of RFID as are both Bluetooth and WIFI technology. Currently, RFID is primarily used by retailers and manufacturers to track inventory. In contrast, NFC is used largely to add digital experiences for consumers. For example, the security stations exit at mall retail stores use RFID tags to know when active RFID chips leave the premises. Or, when you pay to have your pet tagged that is an RFID transmitter implanted into them. RFID can read 50-feet for handheld or 100-feet for fixed infrastructure readers. Even without an active internet connection or WIFI, NFC information exchanges can still take place when the device comes within 5 cm. of an NFC enabled sign. This is why NFC technology is used in the keycards you receive at your hotel. RFID tags are small, flexible and can take many forms which is a great solution for inventory tracking and tracing purposes.

Apple pay, Google pay, Android Pay, and Samsung pay also use NFC payment technology. NFC authentication helps protect brands from sales loss to confirm that examples of the product in the wild were acquired legitimately. With NFC, brands can link relevant information directly into the product itself.  NFC becomes part of the product after the sale in the post-purchase experience. Basically, a smart sticker with NFC technology communicates with the customer’s phone to deliver information, delivering short-range information. NFC chips are already in most credit cards and in the batteries of smartphones.

Touchless Menu sign
Touchless Menu sign

InfoLnkX: SpeedPro’s Unique Smart Signage Solution

InfoLnkX by SpeedPro applies NFC technology to large-format printing applications including signs, banners, acrylic decals, and more to integrate real life interactions with an online customer experience. InfoLnkX is a touchless technology that delivers information directly to a user’s smartphone when they hold the phone near an NFC chip. As opposed to QR codes that require an open app or camera function, NFC chips generally do not require an app install on a current-generation device. SpeedPro installed InfoLnkX NFC tags in large-format print applications direct users to website links and digital content including app downloads, video, audio, and AR content.  We have seen great success rolling out this technology to restaurants during the COVID-19  pandemic, as restraunts use this as a way to providing touchless and paperless menus. Retail locations, museums and other public attractions also use the technology to relay information to customers and visitors in a touchless, personalized experience.

The future of touchless smart signage is here today. SpeedPro can accommodate any scale of QR code printing or NFC implementation to any size printing application. Our nation-wide network of print shops is eager to work with you to provide touchless technology that takes your message to the next level. Augment your personal reality today by speaking with our professional staff for answers to any questions you may have.

SpeedPro Tri Cities

Operating a business in the Tri-Cities region of Tennessee offers numerous advantages. However, getting word out about your company, products, or services isn’t always easy.

Enter SpeedPro Tri-Cities. Our large-format printing and outdoor signage solutions helps businesses large and small make an impact, gain recognition, and build a customer base.

 

Why Large-Format Printing?

Effective visual communication is one of the most helpful ways to build brand recognition, identity for your company, and generate sales. It stands head and shoulders apart from radio and TV spots and miles beyond newspaper or even online ads today.

SpeedPro Tri-Cities delivers some of the most effective visual communication strategies, including:

  • Banners
  • Decals
  • Vehicle wraps
  • Wall murals
  • And more

 

Enjoy the Highest Quality Products and Services

SpeedPro Tri-Cities is the leading sign company in the region for good reason. Every detail matters. We understand how to hit the mark, grow a business, make an impact, and help our clients be recognized.

We deliver:

  • Exceptional products and services every time
  • Fast, reliable service
  • Great customer experiences every time

 

Find Out What SpeedPro Tri-Cities Can Offer You

Your business deserves the best. When it comes to marketing solutions, simply contact us to get a quote and find out how your company can grow with us. We serve Kingsport, Bristol, Johnson City, Abingdon, Bristol, VA, Elizabethton, Greeneville, and Blountville.

    SpeedPro Tri-Cities

    Studio Owner
    Ed Burns

    Hours