Commercial Buildings
Indoor and outdoor signage for commercial buildings serve different purposes, but in the end, work together to help brand the business. It also helps stand out from competitors, boost professionalism and invite customers into the building. Wayfinding signage can also be a solution as it provides directions to find what guests need.
Directional and wayfinding signage are informative signs that help visitors navigate their way around a building and locate the products and services they have come for. The primary use is to provide directions by guiding foot traffic, they are also used as building and room labels for large commercial complexes, providing information and designate special areas or zones.
Floor graphics add accents to concrete, tile, wood, asphalt and more by adding promotional and instructional messages. Make the most of your corporate building signage by putting signs where people are looking while they are walking. Our digital age has people checking their phones frequently and while looking down they may see a sign that otherwise would have escaped their notice.
Environmental graphics are an important component for commercial spaces by giving architectural designers the ability to refresh, update and modernize any commercial building. Identity and placemaking design is a multidisciplinary approach for the design, planning and development of publicly accessible spaces where environmental graphics play an integral role. This role uses visual communication to create experiences that connect places with people.
Most retail spaces and many types of commercial buildings have exteriors that include many windows. Window graphics ensure that the façade of a commercial building can be fully utilized to advertise and inform the public of the offerings inside. Several different options of window graphics are available such as window clings, opaque/clear decals, perforated decals, and frosted decals. When choosing a large scale design for window graphics, it is important to consider décor and ambiance. For example, if you use a multi-panel image for repeating window panels, the inner workings of the commercial workspace will be shielded, and also act as a large scale advertisement that grabs attention.
Architectural signage concerns custom signs and systems implemented in a commercial building. Often included in architectural signage are oversized large-format graphics, textured wall murals, directional signage, glass fixtures/accents, ADA safety signs and digital signage. Architectural signage’s primary function is for wayfinding and brand identification, as this practical element of commercial building design helps maintain a professional appearance while assisting clients and visitors in navigating an unfamiliar complex. The perfect way to merge function and form!
Studies show that about 60% of businesses see an increase of over 10% in profits when they update their business signs. The classic use of neon signage for exteriors of commercial buildings is a great way to revitalize a building exterior and capture nostalgia for the trust in branding that has waned over the years. SpeedPro specializes in custom signage of all types, including neon.
SpeedPro Direct AL
The South is certainly big on warm welcomes and hospitality, but with your business you need to be focused on grabbing attention. Building brand awareness is essential and one of the best ways to do that is utilizing visual marketing like large format printing.
SpeedPro Direct is the leading sign company serving Birmingham, AL and the surrounding areas. We help maximize conversion rates for your marketing dollars using effective and creative indoor and outdoor signage.
Why Large-Format Printing
It’s easy for a message to get lost, especially with all the noise of social media, radio and TV ads, and even magazines and Internet ads stuffed along every page. You need to step outside the regular box and think bigger.
Think strategic large-format printing, like:
- Fleet wraps
- Corporate branding
- Trade show displays
- Window graphics
- And more
At SpeedPro Direct, Our Service Is Second to None
Our goal is to help you get the maximum value for your marketing dollars. As a seasoned and highly experienced sign company, we focus on delivering:
- Unmatched quality and precise detail in every phase of the project.
- Fast and dependable service, even if you need it done within days.
- Solid communication for great customer support.
Contact SpeedPro Direct Today
Get a quote and discover how cost-effective it is to increase brand exposure, awareness, and recognition utilizing the best large-format printing. We serve Birmingham, Tuscaloosa, Huntsville, and Montgomery, AL.