Blog

FLEET WRAPS: WHAT YOU KNOW AND WHAT YOU DON’T

APRIL 17, 2019| SpeedPro Imaging Rochester

When it comes to benchmarking the success of marketing campaigns, cost per impression, or CPM, is part of a marketer’s starting metric roster, not a substitute. And for...

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3 TRADE SHOW SECRETS TO BOOST ENGAGEMENT

APRIL 16, 2019| SpeedPro Imaging Rochester

Even in the digital age, trade show marketing is still one of the most effective B2B lead generation strategies. These conventions are strong revenue builders in any vertical, especially as...

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GLASS FINISHES 101

APRIL 2, 2019| SpeedPro Imaging Rochester

  When you’re designing a workspace, you want to get everything right. So many factors, from paint color to lighting temperature, and from furniture arrangement to sound level, have an impact...

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EVENT MARKETING BUSINESSES AND ADVERTISING

APRIL 2, 2019| SpeedPro Imaging Rochester

  As an event planning business owner, the ways in which you advertise your own business are critical to your success. Unlike with other industries, your strategy goes beyond just...

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THE BEST SIGNAGE OPTIONS FOR STARTUP BUSINESSES

MARCH 21, 2019| SpeedPro Imaging Rochester

The largest year-over-year increase in startup growth over the past two decades, as well as the reversal of a five-year downward trend in the United States, occurred in 2017. There’s...

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DO’S AND DON’T FOR MAINTAINING VEHICLE WRAPS

MARCH 18, 2019| SpeedPro Imaging Rochester

Here’s a scenario: You’re walking down the street in a town you’re not too familiar with. It’s lunchtime, and you’re looking for a place to eat. You come...

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INTERIOR/EXTERIOR SIGNAGE AND AUTO DEALERSHIPS

MARCH 12, 2019| SpeedPro Imaging Rochester

  When it comes to selling cars, the competition is fierce with so many dealerships located close to each other on auto row. Big, vibrant and creative exterior...

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RETRACTABLE BANNER STANDS: A GUIDE

MARCH 7, 2019| SpeedPro Imaging Rochester

  Whether you’re at a trade show or in your own office, banners can be an excellent way of sharing your message. Since banners are made from flexible,...

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MARKETING A FRANCHISE? WORK WITH A NATIONAL BRAND

FEBRUARY 20, 2019| SpeedPro Imaging Rochester

  Franchise brands understand each other. While we may operate in different segments of the franchise industry, we know that the health of each individual unit and the...

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ELEVATOR WRAPS: FLOOR THE PUBLIC WITH FRESH ADVERTISING

FEBRUARY 19, 2019| SpeedPro Imaging Rochester

  Every business that advertises wishes it had a captive audience to influence. An increasing number of them are realizing they do in one of the most common...

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